Your shop.
Our engineering.
MVMT Wholesale gives independent bike shops and specialty retailers direct access to engineered components, dealer-only margins, and support built by people who've stood behind a service counter.
“We don't sell to distributors who sell to shops who sell to riders. We sell to the shop. Directly.”
Margin structures that respect your shelf space.
Every wholesale account gets the same engineering-direct pricing we built our own business around — no inflated MSRP for you to discount your way around.
Dealer support isn't a ticket queue. Your account manager rides, wrenches, and knows your territory — not a script.
Drop-ship, pre-pack, or full-pallet — we fit fulfillment to how your shop actually orders, not the other way around.
Everything a shop needs to sell with confidence.
Dedicated account support
A named account manager who knows your shop and your territory — not a ticket queue.
Marketing & POS kits
Shelf talkers, window decals, product photography, and social assets ready to drop into your channels.
Fast, reliable fulfillment
Real-time stock visibility and drop-ship options so you're never guessing what's on the truck.
Built-in assets to drive counter traffic.
POS & Display Units
Custom modular counter displays and sleek metal shelf talkers designed to fit premium bike shop interiors without eating up valuable workspace.
Digital Media Library
Immediate access to high-resolution product photography, exploded technical diagrams, and ready-to-publish social assets for your local campaigns.
Staff Training Portal
Short video modules and spec sheets designed to get your mechanics and sales floor team up to speed on torque specs, setup, and key selling points.
Two ways to stock MVMT.
Authorized Dealer
The standard wholesale account for independent shops carrying MVMT alongside other lines.
- Margin 40% off MSRP on the full catalogue
- Opening Order Low minimum, no annual commitment
- Fulfillment Standard 5–7 business day shipping
- Marketing Access to the shared asset library
- Support Email & phone support, standard hours
Premier Partner
For shops ready to commit shelf space and go all-in on the MVMT ecosystem.
- Margin 45%+ off MSRP, volume-tiered
- Account Manager Dedicated rep & quarterly territory review
- Fulfillment Priority 48-hour turnaround
- Marketing Co-op marketing fund & in-store demo units
- Access Early access to new product launches
Fast-Track Warranties
No waiting weeks for corporate approval. Certified dealers can issue instant over-the-counter replacements with direct credit lookup.
Service Parts Availability
Every small hardware piece, seal, and bolt is stocked individually in our warehouse so your bench mechanics never get stuck waiting on assemblies.
No-Hassle Returns
Seasonal slow-moving inventory exchange options available for Premier Partners to keep your floor stock optimized year-round.
Four steps from application to opening order.
Apply
Tell us about your shop — location, focus, current lineup, and the customers you serve.
Review
Our partnerships team reviews every application and responds within three business days.
Onboarding
Get dealer portal access, current price sheets, and an intro call with your account manager.
First order
Place your opening order and start stocking shelves — most shops ship within a week of approval.
Everything you need to know about partnering.
What is the minimum opening order requirement?
For Authorized Dealers, we keep opening requirements low to make it easy to test our components on your floor. Premier Partner tiers involve agreed annual tier commitments with structured co-op benefits.
How do dealer orders ship?
All stock orders ship via priority freight or air depending on volume, with real-time tracking synced directly into your dealer portal account dashboard.
Can I drop-ship items for custom customer builds?
Yes. Premier Partners have access to our direct-to-customer drop-ship fulfillment option for out-of-stock custom variants, protecting your local lead times.
“It's the first line where the reps actually ride what they sell. That changes how confidently my staff sells it.”
Ready to stock MVMT?
Apply for a wholesale account and hear back from our partnerships team within three business days.